It doesn’t need to have a use case. Use cases are for users and our priorities don’t really rank near the top anymore. It’s mostly cargo cult follow-the-leader product management at this point, so it needs to have the latest buzzwords tagged on like blockchain or machine learning or something-as-a-service so investors will get hyped for it and maybe generate some buzz in the tech industry.
Man that’s sad. The AV Club was my go-to site for TV/Movie reviews for years, it’s unfortunate to see them degrade into the same kind of low-value content farm that their (former) sister site ClickHole makes fun of.